Our local Kroger stores have just stated carrying this "new" cut of steak, it is called a Flat Iron steak. Never heard of it, so in googling it, it seems that this is a rather new cut of meat from the shoulder and getting some good reviews. Suppose to be a tender, flavorful, steak. You might want to keep an eye out for it in your local stores and give it a try, if you haven't already.